Derbyshire agree stadium

rights deal with 3aaa

Derbyshire CCC and 3aaa have agreed a three year partnership which will see 3aaa, one of the UK’s leading national training providers for Apprenticeships, become the first ever stadium naming rights partner. It will see the ground renamed as The 3aaa County Ground (pronounced verbally as The 3a County Ground) as well as 3aaa becoming Derbyshire’s NatWest T20 Blast shirt sponsor. As part of the ground-breaking partnership, 3aaa will provide four high quality, apprentices to join Derbyshire’s off-field commercial and administration team.

Gordon Guthrie Stand DCFC

3AAA has sponsorship for three years of the North West corner Stand at Derby County Football Club. The stand will be named the Gordon Guthrie stand sponsored by 3AAA. Gordon, who is the clubs longest serving member of staff with in excess of 50 years service was a former player, physio and latterly kit man. He was honoured by the queen with an MBE for his services to football. He has served under more than 12 manager including the great Brian Clough and Peter Taylor as well as Jim Smith, Billie Davies and the present manager, Nigel Clough.